The true colors of successful branding strategies!

When you see an apple, do you recognize it by its shape or by its color? Never thought so profoundly before gobbling up the fruit, did you! According to an ingenious team of researchers from Vanderbilt University, apparently an area in our brain is divided in such a manner that it responds differently to different colors. This in turn defines how you discern a particular object. 

Go a step further and think branding strategies as you read this and you’ll have one of those ‘Oh why didn’t I think of it before’ moments like I did. Visualize Coca Cola and doesn’t ‘red’ flood your thoughts or ‘blue’ when you imagine Facebook? (This is apart from the shape, font etc.)

Take color seriously like the above brands did, and you’ll find brand identity and recall baby steps away. Find out why some colors work and how can you use them:

Blue – It represents calmness, integrity and stability. No wonder then its the most popular color preferred by businesses. Use it in your business cards, office décor, brochures to convey the ‘you can trust us’ message.

Red – It represents the color of danger, excitement, and passion. Use this color to imprint your logo on the promotional items and rest assured, it will keep drawing attention to your brand.

Orange – It represents enthusiasm and its vibrancy is guaranteed to enhance your brand identity. Use it for your banners and your marketing message will be communicated loud and clear.

Green – It represents prosperity or money. Sending mailers about how your low prices facilitate savings, write it in green. Want to portray your company as eco-friendly? Give your office, office stationery, promotional items a green tone.

White – It represents peace and simplicity. Pick this color while gifting promotional shirts or assigning uniforms to your employees, and not only will they use it as formal wear, your logo will look the brightest too.

Black – It represents seriousness and no-nonsense boldness and is the preferred color while stating facts. Use it while writing your website or brochure content and the readers will believe in you and your services. If in white, they convey simplicity, promotional shirts in black convey style.

So there! Why stick to drabness when you can add a dash of color to your branding strategies, right?

To view a large variety of branding products for business promotion, please visit our website at www.promodirect.com

Promotional gifts for digital age

As times move forwards in to the 21st century and the televisions and radios all go digital it's only right that promotional gifts move with the times. The range of laptops, netbooks and alike have led to a plethera of usb based products and so it was inevitable that the world of printed promotional gifts would soon catch up and so it has become the case.

Promotional USB flashdrives are proving to be incredibly popular in 2010 when you consider how cost effective they are. The range of styles of flash drive (or memory stick as they're sometimes called) formats available is ever increasing. The capacities of flash drive available start from as small as 512mb and range to in excess of 16gb which is a substantial amount of storage to aid you in promoting your message.

Most flashdrives come in a form of stick shape and slip in to your pocket easily but there is a new kid on the block that more innovative and is ideal for exhibitions and conferences. This is the wristband usb which is made from silicone and incorporates a usb drive in to a section of the band that can be seperated to reveal the section which inserts in to the computer. This section is also where your logo is printed and the same can be said of the standard usb flashdrive designs.

Inner Part of a Hard Drive

Platter The shape of a plate or dish that serves as a store data.Berbentuk round, a compact disc, a magnetic pattern on the flanks of permukaanya.Platter made of metal that contains millions of tiny magnets, called the magnetic-domain domain.Domain This is set in one or two directions to represent binary "1" and "0" The disc consists of several tracks, and some sectors, where track and sctor this is where the data storage and file system. For example our hard drives with a capacity of 40 GB, when the format is its capacity to 40 Gb. because there must be a trac and sectors used to store the ID identifier of formatting the hard drive. The number plate of each disk is different, depending on the technology used and the capacity of each hard-disk harddisk.Untuk latest output, usually a plate has a capacity of 10 to 20 Gigabyte.Contohnya a 40 Gigabyte hard drive capacity, usually consisting of two plates, each with a capacity of 20 Gigabyte.
Spindle Spindle is a place to put platter.Poros shaft has a drive that functions to rotate the plate with a spindle drive which is called here the role motor.Spimdle participate in determining the quality of putaranya hard drive because the sooner, the better the quality harddisknya.Satuan means for measuring the velocity is Rotation Per Minutes or so-called RPM.Ukuran that we often hear for the speed of this rotation include 5400 RPM, 7200 RPM or 10,000 RPM.
Head This tool serves to read data on the surface of the plate and record information to the hard drive dalamnya.Setiap plate has two head.Satu above the surface and one below the surface. This head in the form of an electromagnetic device which is placed on the plate surface and attaches to a slider.Slider attached to a stalk attached to the actuator arms arms.Actuator actuator mounted on the shaft to death by a board called the logic board. Therefore, when the hard work should not be any shock or vibration, because the head can swipe a hard disk so that it will lead to Bad Sector, and can also cause damage to Head Hard disk so it can no longer read the disk track and sector of the hard disk.
Logic Board Logic Board is a board on the hard disk operation, where the logic board so that there is a Bios HDD hard drive when connected to the Mother Board automatically recognize the hard drive, such as Maxtor, Seagete etc.. in addition to the Bios hard drive is also a switch Logic Board or Power Supply and distribution of data from the HDD to Head ki mother board for control by the processor.
Actual Axis Is the axis for a handle or as a robotic arm that can be read sctor Head of the hard drive.
Ribbon Cable Ribbon cable is the liaison between the Head with the Logic Board, where any document or data read by the Head will be sent to the Logic Board to the next in order to send to the Mother Board Processor can process data in accordance with the received input.
IDE connector Is the connecting cable between the hard drive with matherboard to send or receive data. Right now the average hard drive is already using the system so it does not require cable SATA Tape (Cable IDE)
Jumper Settings Each hardis have jumper settings, its function is to determine the position of the hard drive. When we installed on the computer hard drive 2 pieces, then by setting jumper settings we can determine where the hard drive where the primary and secondary hard disk is usually called the Master and Slave. Master is the main hard drive where the system is installed, while the Slave is the second hard drive is usually required for storage of documents and data. When the jumper settings are not set, then the hard drive will not work.
Power connector Is the current source directly from the power supply. Power supply on the hard disk there are two parts: 1. Voltage 12 Volt, serves to drive the mechanics such as dish and Head. 2. 5 V, serves to mesupply power on the Logic Board to work to send and receive data.

Why Yoga is required ?

The most important benefit of yoga is physical and mental therapy. This is the aging process, which is largely an artificial condition,caused mainly by autointoxication or self-poisoning,can be slowed down by practicing yoga. By keeping the body clean, flexible and well lubricated, we can significantly reduce the catabolic process of cell deterioration. To get the maximum benefits of yoga one has to combine the practices of yogasanas,pranayama and meditation.

Regular practice of asanas, pranayama and meditation can help such diverse ailments such as diabetes, blood pressure, digestive disorders, arthritis, arteriosclerosis, chronic fatigue, asthma, varicose veins and heart conditions. Laboratory tests have proved the yogi`s increased abilities of consciously controlling autonomic or involuntary functions, such as temperature, heartbeat and blood pressure. Research into the effects of yogic practices on HIV is currently underway with promising results.

According to medical scientists, yoga therapy is successful because of the balance created in the nervous and endocrine systems which directly influences all the other systems and organs of the body. Yoga acts both as a curative and preventive therapy. The very essence of yoga lies in attaining mental peace, improved concentration powers, a relaxed state of living and harmony in relationships.

Through the practice of yoga, we become aware of the interconnectedness between our emotional, mental and physical levels. Gradually this awareness leads to an understanding of the more subtle areas of existence. The ultimate goal of yoga is to make it possible for you to be able to fuse together the gross material (annamaya), physical (pranamaya), mental (manomaya), intellectual (vijnanamaya) and spiritual (anandamaya) levels within your being.

Read more: http://www.articlesbase.com/alternative-medicine-articles/adopt-naturopathy-yoga-for-healthy-life-4746064.html

Sticky Promotional Items: Smaller Is Better

It is the presumption of many people that the bigger the promotional stickers are, the better it is for the business. According to them, a large sticker is tantamount to a billboard. It's easy to spot from a distance, which allows companies to print a lot of messages on it. Yet, according to studies, bigger does not necessarily mean better. On the contrary, it seems that the smaller these stickers as Promotional Items are, the more likely companies will benefit from it.

Some of the reasons for his change in philosophy are:

• According to promotional experts, when stickers were first used in promotions, companies would just treat them as they would with any other promotional products: a platform where they can print the name or logo of the business on it. However, when the potential of promotional stickers were fully realised, promotions began to eat up a large chunk of the finances of the business. As a result, companies began thinking of ways to economise their promotions. Before long, sticker Promotional Items were made smaller in order not to place too heavy a burden on the business' coffers. So if your business wants an effective yet economical platform, stickers are the order of the day.
• The smaller the sticker for promotions is, the more areas it will fit. Larger stickers have very limited areas where they may be posted. With smaller stickers, companies can post them in a hundred areas including helmets of motorcyclists, car bumpers, on the windshield of a car, or on the seat of a restaurant.
• Smaller sticker Promotional Items are very handy. This is very important in distribution because the smaller they are, the easier it is to carry them around without requiring special containers to hold them. Large stickers must be placed in large containers to protect them and to avoid crumpling.
  
• Another reason why your business will be better off using smaller promotional stickers is that the trend today in promotions points exactly to that direction. Small stickers in the shape of stars or animals and figures are becoming more and more common. Likewise, tags and marks used on other promotional products like pens, caps, bags, and paper weights are also very small in size, often only a few inches. Nonetheless, small as they are, they are still very effective because they help businesses saturate the market with its mark.
  
  
  Article Source: http://EzineArticles.com/5868218
  
  

Intel Core 2 Duo and Extreme Processors

For a company like Intel to stumble and that too, badly, for the two years prior to the launch of the now runaway hit, the Core 2 Duo has been quite an experience (not to be confused with the P4, Core Duo - whereas the P4 Core Duo could complete three instructions per cycle, the Core 2 Duo can complete 4 – and that is without talking about processing power and efficiency). Especially when the underdogs, AMD had almost overtaken it.

But then, all that has changed with the introduction of the Core 2 Duo and the rest. It was when Intel decided to scrap the Netburst micro-architecture that never reached the potential that Intel believed was possible, and focused on the Pentium M architecture designed by their Israeli team that things started brightening up.





The architecture of the chip is simply known as Core, of which the products include Core 2 Duo and Core 2 Extreme. Both run on an 1066 MHz FSB bus and are built using 65nm transistors. Again, both are dual core chips, with the Core 2 Extreme coming with a higher cache and a higher clock speed. (There is also a workstation version of the Core architecture – Woodcrest Xeon.)

These processors are built on a 143 sq mm die and are made up of 291 million transistors, regardless of their L2 cache size. While rivals AMD use 90nm tranistors on their chips, Intel uses the 65nm ones.

Code named ‘Conroe’, Intel’s Core 2 Duo will have a mobile counterpart, named ‘Merom’.
Following are the various versions of the Core 2 Duo that are available.




Testing by PC World and others show that the Core 2 Duo processors are the fastest amongst the range considered for the desktop PCs. (Of course, we haven’t talked about the Quad Core ‘Kentsfield’ series from Intel – consisting of two Conroe chips.)

Apart from that, the Core 2 Duo series boasts of lower power consumption, resulting in lesser heat and higher performance.

Of course, the disadvantage is that you cannot use the processors on your existing motherboards as these processors - though they sit on the same Socket 775 interface as with the earlier Pentium 4 sockets – require different chipsets. Major manufacturers are ready with their motherboards which can use these Intel powerhouses, e.g. Gigabyte, ATI, nVIdia.

While it is difficult to say that whether investing in a Core 2 Duo motherboard makes sense in terms of longevity and it is known that the processor is incompatible with a lot of Pentium-compatible chipsets, it depends on the customer to make the call.

Your USP Battery Caring

The battery is integral to your UPS system and has a huge effect on its reliability and ability to provide power protection. It is highly important to care for your battery, especially as this is what will protect the critical load in a situation such as a power cut or failure. A battery has a limited life span and the care of your UPS battery is highly important when it comes to ensuring that everything is in working order and that your UPS system will work correctly if a power failure occurs.

UPS systems act as a backup in the event of a power cut or failure. Many businesses’s now use these systems as they provide a secure power supply which can be relied upon in the event of an emergency. This additional security is integral to business’s who rely heavily on electrical machinery such as hospitals or multinational companies, for whom even a short power shortage could have a huge effect on day to day business.
The UPS battery plays a large role within the systems, making it vital that it is well cared for. This is the component that provides the energy in the event of a power failure. When it comes to caring for your UPS batteries it is important to follow the guidelines suggested by your supplier. This includes regular maintenance and checks which will ensure that any battery faults and issues are detected quickly and will also help to pro long the life of your battery.
Routine checks will ensure that in the case of a power failure that you are prepared and that the UPS battery backup will provide you with protection during a power cut. If any faults are found at a routine check you can then contact the original supplier to discuss a battery replace or upgrade to ensure that you and your business are continually protected. Once a battery fault has been detected you will then be advised as to the best course of action to take, this could involve a number of things to ensure the future securing of your power supply and leave your UPS system in good working order. So as you can see protecting your battery and ensuring it is healthy will help to ensure the smooth running of your business.
To learn more about uninterruptable power supplies and UPS batteries contact a specialist company who will be able to give you professional advise regarding the most appropriate system for you business needs and also the various different sizes and enclosures available.(Needbattery.com)
So if your interested in UPS batteries or the possibility of installing a UPS battery backup for your business, why not contact a specialist supplier for more information.